Gail Kelly is desperately trying to restore her image after the disastrous recent PR from an over-the top interest increase, and a rather childish banana smoothy advert. Now Gail is talking up the importance of customer service and the bank's commitment to relationships and reliability. Isn't that exactly what the original PR problems were all about?
Adele Ferguson of the SMH goes so far as to say Westpac "has been the least kind to home loan customers", with home loan variable rates consistently an average 17 basis points above the competition.
Apparently this is the first time in a decade that the net interest margins of all the big four banks has expanded. Thank you Kevin Rudd for your assistance to the banks, but what about the poor home owners trying to pay off their mortgages during a financial crisis?
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